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Custom Development division

Custom web, mobile and software development in Algiers

Websites, applications and software built around your business.

From showcase websites to management software, we design and build digital solutions that fit your line of work, then maintain them over time.

  • Websites
  • Web apps & SaaS
  • Mobile apps
  • Business software & ERP
  • APIs & integrations
  • Maintenance & support

// 01. the problem

Sound familiar?

The situations we come across most often.

4 issues to solve
  1. Your website is ageing, slow or hard to update.

  2. You need a tool that off-the-shelf software does not cover.

  3. You have an idea for an app, but no technical team to build it.

  4. You use several tools that do not talk to each other.

Who is it for? SMEs, professional firms, schools, retailers, startups.

// 03. commitments

What makes the difference

Our commitments on every project in this division.

  • Custom-built, not a template

    Every project starts from your processes and your users, not from a ready-made theme.

  • Designed for every screen

    What we build adapts to phones, tablets and desktops.

  • SEO built into the code

    Structure, tags and loading speed are handled during development.

  • Support after delivery

    Support, fixes and new features: we stay by your side once the project is live.

// 04. method

How we work

From the first conversation to ongoing support: the stages of your project.

  1. Discovery

    In-depth analysis of your needs and a strategy tailored to you.

  2. Design

    A modern, intuitive interface that reflects your identity.

  3. Development

    Built with the latest technologies for the best performance.

  4. Launch

    Rigorous testing and deployment for a smooth go-live.

// 05. technologies

Technologies and tools

Today’s leading technologies and the proven classics: we pick the right tool for your project, not the other way round.

Front-end

  • Next.js

    React framework: pre-rendered pages, fast loading and solid foundations for SEO.

  • React

    UI library: reusable components and responsive, interactive screens.

  • TypeScript

    Typed JavaScript: fewer bugs in production and code that is easier to evolve.

  • Tailwind CSS

    Styling system: a bespoke, consistent design that adapts to every screen.

  • Vue.js

    Progressive framework: lightweight interfaces that slot easily into an existing site.

  • Angular

    Structured framework: a good fit for business applications with many screens and forms.

Back-end & APIs

  • Node.js

    JavaScript server runtime: fast APIs and one language shared by front and back end.

  • NestJS

    Node.js framework: a modular architecture for robust, testable back ends.

  • Laravel

    PHP framework: a proven choice for back offices, portals and management software.

  • Python

    With Django and FastAPI: data processing, APIs and AI integration.

  • API REST

    The standard for exchanging data between applications: simple, documented and compatible with all your tools.

  • GraphQL

    Query-based API: each screen requests only the data it needs.

Mobile

  • Flutter

    One codebase for Android and iOS, with smooth interfaces and controlled costs.

  • React Native

    Cross-platform apps built in React, sharing logic with your web application.

  • Kotlin

    Native Android development: maximum performance and full access to the device.

  • Swift

    Native iOS development: the experience iPhone and iPad users expect.

Databases

  • PostgreSQL

    The reference relational database: reliable, fast and licence-free.

  • MySQL

    The web classic: hosted everywhere and proven on millions of sites.

  • MongoDB

    Document database: ideal for flexible data that evolves with the product.

  • Redis

    In-memory cache: instant responses and background job queues.

  • Firebase

    Back-end platform: database, user accounts and file storage.

  • Supabase

    Open-source alternative to Firebase, built on PostgreSQL: authentication, APIs and real time.

Cloud & DevOps

  • Docker

    Containers: the same application, identical from the developer’s machine to production.

  • Git & GitHub

    Code history and systematic review: every change is tracked.

  • CI/CD

    Automated tests and deployments with GitHub Actions: frequent, stress-free releases.

  • Vercel

    Hosting for Next.js sites: global delivery and a preview of every change.

  • AWS

    On-demand cloud: servers, storage and databases that scale with your growth.

  • Cloudinary

    Image hosting, served in the right format and at the right weight.

CMS & e-commerce

  • WordPress

    The most widely used CMS: a site your team can update on its own.

  • WooCommerce

    Online store on WordPress: catalogue, orders and cash on delivery.

  • Strapi

    Headless CMS: content managed once, delivered to both website and mobile app.

Frequently asked questions

Everything you need to know to get your project started.

How does building a website work?

It starts with a discussion phase to understand your needs. We then move on to the design (UI/UX), page development, feature integration and testing before going live. We also provide support after launch.

How long does it take to build a website?

It depends on the type and complexity of the site. A showcase website can be ready in 1 to 2 weeks, while an e-commerce site or a more complex platform can take 4 to 12 weeks. You receive a detailed schedule at the start.

Will the website work on mobile?

Yes, every website we build is responsive. It adapts automatically to all screen sizes: smartphones, tablets and desktops.

Can I edit my website content myself?

Yes, we deliver websites with a custom content management system that lets you edit text, images and other content easily.

Is search engine optimisation (SEO) included?

Yes, we apply core SEO best practices during development: optimised structure, correct HTML tags, loading speed and more. Advanced SEO services are also available if needed.

What is the difference between a website and a web application?

A website presents your business. A web application lets people act: log in, enter data, track cases, manage accounts. As soon as your users need to carry out operations, you need an application.

Can we start with a first version and extend it later?

Yes. We scope a useful first release with you, put it into service, then add further features in stages.

How is access protected?

Access is controlled by accounts and roles: each user only sees the data that concerns them.

How does building a mobile app work?

The process starts with a discovery phase to understand your goals. We then develop the app for Android, iOS or both, test it thoroughly and publish it on the stores. Post-launch follow-up is also provided.

How long does it take to develop a mobile app?

It depends on the complexity of the app. A simple app can take 4 to 6 weeks, while a more advanced one may need 3 to 6 months. A detailed schedule is provided at the start of the project.

Will the app be available on both Android and iOS?

Yes, we build native or hybrid apps compatible with Android and iOS. We will advise you on the best solution for your needs and your budget.

Why custom software rather than an off-the-shelf product?

Off-the-shelf software asks you to adapt your organisation to its screens. Custom software follows your processes as they are and contains only what you need.

Can our existing data be migrated?

Yes. We review your current files (spreadsheets, previous software) and prepare their migration into the new tool.

Will our teams be trained?

Yes. Training for your teams and user documentation are part of the deliverables.

What is an API?

An API is a gateway that lets two pieces of software exchange data without human intervention. It is what saves you from entering the same information twice.

Can you connect software we already use?

In most cases yes, provided the software offers an API or a data export. We check this with you before starting.

Can you maintain an application you did not build?

Yes, after a review of the code and the hosting. It allows us to tell you what can be taken over as is and what needs to be strengthened.

What does a maintenance contract cover?

Bug fixing, technical and security updates, support and performance monitoring. Enhancements are scoped with you as your needs arise.

Tell us about your project

Describe what you need and we will get back to you as soon as possible.

Request a quote